To achieve a real change within our own organization, we adopted design thinking, different participatory leadership approaches, moved to a self management model, decentralized decision making and encourage an advice process. We work in teams and have a work from anywhere culture. We noticed that it was also the little cultural nuances that mattered. For example, we ensure staff take all of their vacation entitlement, understanding how important this is for our overall culture. In our customers' eyes, we are viewed as relevant and progressive.